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Writer's pictureSue Powell-Reed

The Toast of 2024: Exploring the Most Popular Cocktail Trends 2024

Updated: Feb 22

As we step into 2023, the world of mixology has been buzzing with innovative creations, unique flavours, and exciting twists on classic favourites. Today, we'll dive into the realm of cocktail culture and uncover the most popular cocktail that has captured the hearts and taste buds of enthusiasts worldwide. Get ready to raise your glasses and embark on a journey through the fascinating world of

mixology as we unveil the hottest drink of the year!


Exploring the Most Popular Cocktail Trends 2024


bullion spiced rum collection of bottles on tiki background

  1. A Sensational Sip: The Sunrise Mule

Leading the pack of trending cocktails in 2023 is the mesmerising Sunrise Mule. This vibrant drink combines the classic Moscow Mule with a tropical twist, delivering a refreshing and visually stunning experience. The Sunrise Mule features a delightful blend of freshly squeezed citrus juices, premium vodka, and a splash of ginger beer. What sets this cocktail apart is the addition of a vibrant layer of exotic fruit puree, such as mango or passionfruit, creating a stunning sunrise effect that captivates both the eye and the palate.


  1. Unleashing the Power of CBD: The Chill Collins

Another rising star in the world of mixology is The Chill Collins, a cocktail that harnesses the calming properties of CBD (cannabidiol) to create a unique and relaxing experience. This modern twist on the classic Tom Collins combines traditional ingredients such as gin, fresh lemon juice, and a touch of simple syrup with a carefully measured dose of CBD oil or tincture. The Chill Collins is the perfect drink for those seeking a more serene and tranquil sipping experience.


  1. Reviving Classics: The Old Fashioned Remix

In 2023, mixologists are taking the traditional Old Fashioned to new heights by infusing it with bold and unexpected flavours. The Old Fashioned Remix breathes new life into this timeless cocktail by incorporating creative ingredients like smoked maple syrup, blackberry liqueur, or even a hint of artisanal bitters. The result is a tantalising twist on a classic that satisfies the craving for nostalgia while introducing a modern flair.


  1. The Exotic Escape: Tiki Treasures

For those seeking an exotic escape in a glass, Tiki-inspired cocktails have skyrocketed in popularity in 2023. These vibrant, tropical concoctions transport you to sun-drenched islands with their intricate flavour profiles and eye-catching garnishes. From the classic Mai Tai to the adventurous Zombie, Tiki cocktails combine premium rums, tropical juices, and a symphony of aromatic spices, creating a sensory experience that immerses you in a world of pure indulgence.


  1. Low-Alcohol Delights: The Spritz Revival

As health-consciousness continues to grow, low-alcohol cocktails have taken centre stage, and one standout in 2023 is the Spritz Revival. This effervescent and light libation combines a gentle pour of your favourite sparkling wine, such as Prosecco, with a splash of bitter liqueur, such as Apparel or Campari, and a refreshing twist of soda water. The Spritz Revival is a perfect companion for daytime socialising or as an aperitif, offering a sophisticated and elegant option that won't leave you feeling overly indulgent.


As we bid farewell to 2023, the cocktail landscape continues to evolve with imaginative recipes and bold innovations. The Sunrise Mule, The Chill Collins, The Old Fashioned Remix, Tiki Treasures, and The Spritz Revival are just a few examples of the exciting trends that have captivated cocktail enthusiasts worldwide. Whether you're a seasoned mixologist or an adventurous imbiber, exploring these popular cocktails will undoubtedly elevate your drinking experience and leave you thirsty for more. So

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